BECAUSE NOTHING CHANGES FASHIONS QUICKER THAN SNAPPY BILLBOARD ADVERTISING COPY.
"DALLAS -- If you like to wear saggy pants in Dallas, then here's a message for you: "Don't Be Lame, Elevate Your Game. Pullem' Up!" That suggestion, with a sketch of a man whose jeans are sagging so low you can see the happy faces on his boxers, is on some of 17 billboards urging Dallasites to pull up their pants."
Star-Telegram.com | 10/24/2007 | Don't let pants sag, signs urge
